The sweet fruit of the date palm tree, dates are popular worldwide as a superfood. These fruits are rich in essential nutrients, vitamins and fibre that provide multiple health benefits for the human body and mind.Ajwa date is a celebrated assortment of dates, grown exclusively in Medina, Saudi Arabia. Ranging from a dark brown to almost black colour, these dates are delightfully soft and fruity with a prune-like taste and tend to be of a dry variety.