Organic Vegetables

We salso source from certified farmers we know and trust, and who share in our commitment to quality and sustainability. You can visit our farms to see for yourself how our where our delicious vegetables are grown and how our mouth-watering food is produced.

We are one of the most sustainable grocers in the country; growing, farming, producing and selling food according to our sustainable principles, and in harmony with the environment.

Above all, we believe that when people eat natural, organic food, they can taste the difference. It’s a chain of goodness that begins with healthy soil, and finishes with healthy people.

Strict criteria for us means peace of mind for you. Every item we offer must meet our uncommonly strict list of Good Food Promises. We talk to producers, visit many of their farms and taste-test their products to make sure everything is in our standards for quality, flavor and ethical business practices.

It Tastes Amazing.

Because if the flavor’s not there, none of the rest of it matters.

We taste-test everything (it’s a tough job, but somebody’s gotta do it). If it doesn’t pass, we won’t carry it.

100% Supply Chain Transparency.

So you can stop wondering if there’s a sinister backstory behind every item. Most people don’t have time to get to know their food producers. So we do it for you. We talk directly to our producers, visit their farms, and demand 100% transparency across the entire supply chain — from the farmers to you.

As part of a mission to reverse the industrialisation of our food and the pollution of the land that nurtures it, our suppliers practise organic, sustainable farming with far fewer pesticides and herbicides on our crops.

Nobody likes squinting at labels, wondering what’s in their food. We believe in simple, real food without weird chemicals or additives. Ingredients should be a short list of things you can pronounce. The criteria for ingredients we allow are some of the most rigorous in the industry. We don’t have space here to list all the things we don’t permit, but reach out if you have specific questions!