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The fact that businesses are now starting to reduce their investments on conventional advertising to dedicate them to public relation services has to be acknowledged as a brilliant step towards their growth. Does it mean that conventional marketing and communication strategies have become obsolete and they are evolving towards new concepts? The answer is not so far from the truth. The rise of mass media has been going hand in hand with the ever increasing autonomy and self-assertion of the consumer. They not only want their voices to be heard, they want their views to be the driving factor for change in these companies. This concept can be beneficial for many companies and improve their added value. Improving added value mean embarking on a mission to create goods or services that better meet the consumer's needs. In this sense, a public relationship agency can demonstrate an excellent effort in creating corporate value for a company. In short, a good relationship between company's stakeholders is the key to survival. Public relations services helps companies develop those relationships through which, a response is received which serves to improve what company is offering them. So, are you looking for public relations services? If yes then view the list of public relations service providers, firms, agencies to improve the relationship gap between you and your consumers.