Sterison SFA application offers 5 stand-alone solutions that fully integrate to automate and mobilize go-to-market operations across the globe. Improves sales, customer service and retail execution scores with guided selling and goal-oriented insights at a glance. Adopters of Salesforce Automation systems decrease time to quota and admin work while increasing revenues, buying power, and average deal size. While retail execution activities are critical to success at the shelf, it can be a time-consuming and labour-intensive operation. A study by the Promotion Optimization Institute reported that only 20 percent of CPG companies are satisfied with their ability to execute at the store level.