As the world goes digital, more and more people are shopping online. And Thailand is no exception. Thai e-commerce has been growing rapidly in recent years, with the value of online sales reaching US$5.4 billion in 2018 – a significant increase from US$2.8 billion in 2015 (Statista, 2019).
This trend is only expected to continue, with a forecasted growth of US$12.6 billion by 2025 (eMarketer, 2019).
Given this rapid expansion, it’s no surprise that there is a lot of competition in the Thai e-commerce market. So, if you’re thinking of starting an online store or expanding your existing business to Thailand, you need to be aware of the top selling products in the country.
In this article, we’ll take a look at the 10 best-selling products in Thailand online, based on data from iPrice Group. We’ll also provide some tips on how to tap into this growing market.
Table of Contents
Top 10 best-selling products in Thailand:
1. Clothing and accessories
Clothing and accessories are always a popular choice among online shoppers, and Thailand is no exception. In fact, the Thai e-commerce market for clothing and accessories was worth US$5.4 billion in 2018 and is expected to grow to US$12.6 billion by 2025 (eMarketer, 2019).
There are many reasons for this growth. For one thing, Thai culture is very fashion-conscious, with a strong focus on style and appearance. In addition, the cost of living in Thailand is relatively low, so people are able to afford more clothes and accessories than they might be able to elsewhere.
Finally, there is a wide variety of brands and products available in the Thai market, giving consumers plenty of choice.
2. Beauty and personal care products
Beauty and personal care products are another popular category among Thai online shoppers. In fact, the value of the Thai e-commerce market for these products was US$1.6 billion in 2018, and is expected to grow to US$3.7 billion by 2025 (eMarketer, 2019).
As with clothing and accessories, there are several reasons for this growth. First of all, Thais place a high importance on appearance and looking good. Additionally, a wide variety of beauty brands and products are available in Thailand, giving consumers plenty of choice. And finally, the cost of living in Thailand is relatively low, so people can afford to spend more on beauty and personal care products.
3. Electronics
Thais love their electronics, and this is reflected in the country’s e-commerce market. In fact, the value of the Thai e-commerce market for electronics was US$1.4 billion in 2018, and is expected to grow to US$2.9 billion by 2025 (eMarketer, 2019).
4. Thai Silk
Thai silk is one of the most popular and best-selling products in Thailand. It is well-known for its beautiful colors and patterns, as well as its high quality. Thai silk is also very popular in the fashion industry due to its unique style.
5. Thai Coconut Oil
Thai coconut oil is another one of the top selling products in Thailand. It is made from the meat of coconuts and is rich in nutrients, making it great for both skin and hair care. Thai coconut oil is also said to be helpful in weight loss and maintaining a healthy weight.
6. Thai Spices
Thai spices are another popular product in Thailand due to their flavorful taste and health benefits. Thai spices are used in many dishes to add flavor and depth of flavor. They are also said to be helpful in boosting the immune system and promoting better digestion.
7. Thai Herbal Teas
Thai herbal teas are another top selling product in Thailand due to their many health benefits. Herbal teas are made from a variety of herbs and plants, and are said to be helpful in promoting better health. They are also said to be helpful in relieving stress and tension, and promoting relaxation.
8. Thai Fruit Juices
Thai fruit juices are another popular product in Thailand due to their sweetness and nutritional value. Fruit juices are a great way to get your daily dose of vitamins and minerals, and are also said to be helpful in boosting the immune system. Thai fruit juices are also said to be helpful in promoting better digestion and preventing constipation.
9. Thai Soaps
Thai soaps are another top selling product in Thailand due to their natural ingredients and health benefits. Thai soaps are made from a variety of natural ingredients, such as coconut oil, herbs, and spices. They are said to be helpful in cleansing the skin, promoting better health, and preventing various skin problems.
10. Thai Massage Oils
Thai massage oils are another popular product in Thailand due to their many benefits. Massage oils are said to be helpful in relieving muscle pain, improving circulation, and promoting relaxation. They are also said to be helpful in improving the quality of sleep and reducing stress levels.
Conclusion
There you have it, some of the top selling products in Thailand online in 2022. All of these products are popular due to their unique features, benefits, and low prices. So if you’re looking for something new to try, be sure to check out some of these products!
