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How B2B Ecommerce Will Transform in 2022- Suppliers & Tactics To Follow

How B2B Ecommerce Will Transform in 2022- Suppliers & Tactics To Follow

Reliable B2B Ecommerce Suppliers and Techniques For 2022

COVID-19 spun the eCommerce industry shaking it to its every bit. Where many fear devastation, the statistics showed an opposite picture. The pandemic gave the industry an extra upheaval of $183 billion, as consumers shifted to online shopping. The revenue count calculated between March 2020 to February 2021, was around $844 billion.

It clearly shows how the pandemic has transformed the eCommerce industry, which is now gradually moving towards 2022 where more innovations and better strategies are likely to arrive. As per the Adobe survey, 2022 is expected to be the “first trillion-dollar year” for eCommerce.

Furthermore, in 2019, the B2B ecommerce market worth $12.2 trillion, which is predicted to go double the count by 2024. Here is a glimpse of B2B sales at present:

Source: BigCommerce

At the onset of 2021, many trends surfaced that has reshaped the ecommerce industry, the same is predicted for the coming year. If you want to get your hands on result oriented strategies and get in touch with reliable suppliers scroll down. The blog covers some profitable strategies and top rated, best dropshipping suppliers 2022 for you. 

       i.            B2B Ecommerce Trends By Industry

There has been a seasonal shift in the revenue generation of industries. Where some of them vanished in the thin air, others are progressing at a much faster pace. The prime focus was to get hold of the market and to stay in contact with brands that can accelerate sales and revenue generation.

1. Dropshipping

The dropshipping business model involves supply chain management where the online retailers supply items to dropshipping suppliers. The retailers do not have to manage their inventories and in return get paid for each product in a lump sum amount. Furthermore, according to the eMarketer report, here are the five largest countries popular for dropshipping ecommerce market.

  • China- US $2,779.31 billion
  • USA- US $843.15 billion
  • UK- US $169.02 billion
  • Japan- US $144.08 billion
  • South Korea- US $120.56 billion

However, in the quest to go digital many marketers opted for dropshipping techniques to manage their B2B online stores. Here is a list of the most notable dropshipping suppliers for 2022.

  • eWorldTrade
  • Spocket
  • SaleHoo
  • AliExpress

eWorldTrade

Among the list of best dropshipping suppliers 2022, eWorldTrade comes second. The brand is a hub of reliable suppliers who offer highest quality products. The easy to use functionality and user friendly interface encourage users to do to business on it. eWorldTrade has been among the leading B2B ecommerce brands that is renowned for its well-guarded site.

Spocket

Spocket is a renowned dropshipping platform that offers the quickest delivery within 2-3 business days. It allows users to access over thousands of dropshippers. The platform is highly user friendly and integrates well with third-party marketplaces. It has a majority of Chinese suppliers while the platform itself is European based.

SaleHoo

SaleHoo is a reputed wholesale supplier directory with over a thousand reliable dropshipping companies available to connect. The annual cost of SaleHoo is $67 with a lifetime subscription amount of $127. It offers diverse payment gateways with a simple and rich interface. Users can connect with over 8000 dropshipers who will be handling all the inventory management.

AliExpress

AliExpress is one of the biggest Chinese B2B marketplace that offers millions of dropshipping products. The platform offers free shipping facility to the users with market competitive rates of every product. The inventory is massive. You can have apparel, DIY, footwear, cosmetic to accessories. There are a wide range of leading firms ready for users to connect.

2. Industrial Equipment Manufacturers

Although COVID disrupted the industrial equipment manufacturing industry causing a 75% downward growth in the US market the surprising increase in B2B ecommerce sales was witnessed. This thereby makes the industry favorable for the year 2022.

3. Pharma And Medical Trends

The same was witnessed in Pharma and medical industry where those who were involved in supply chain experienced a disruption whereas in the B2B ecommerce sales a noticeable growth was observed.

     ii.            Strategic Trends In B2B Ecommerce

Many strategic improvisations took place in the past few months that is now likely to impact the upcoming growth. The prime focus was to capture the market aggressively and engaging customers to build a stronger relationship.

4. Avoiding The Non-Integrated B2B Proof Of Concept

As per the B2B ecommerce trends there is a huge need to go for personalization, real time inventory management and the visibility of credit status. Features like these will help in closing more and better leads. This, however, rules out the all time followed “disconnected B2B eCommerce proof of concept.”

5. Need For A Defined B2B Ecommerce Strategy

If you want to ensure stable growth of your B2B venture in 2022, you need to define your strategy and business model clearly. For instance, Amazon through its product commoditization and various factors have defined itself to be favorable for both B2C and B2B. You need to know how you define the third party integration and the most important categorization of your products.

  iii.            B2B Ecommerce And Customer Centric Approach

Consumers in the ecommerce industry are more conscious now. They want to rely on authentic entities and sure about the product quality. The more transparent your strategies are the better business you can do.

6. Retain The Customers And Engage The First Time Buyers

According to the statistics, around 75% of customers get discouraged with the same shopping experience. So, to target first-time buyers and retain regular visitors, the prime focus in 2022, will be to provide better customer experiences. A personalized approach will be one of those measures taken to bind the customers creating a valued clientele. The focus will be on building a sustainable relationship through the introduction of improvised customer support using right customer support tool and a responsive interface.

7. Preferences To Go For Customized Packaging

This trend is going to take your venture to sky heights in 2022. All you need to do is to make your personalization game stronger. You need to target the preferences of your customers and offer them a customized package to garner better attention. You can leverage from your marketing campaigns to reap favorable outcomes as the study shows a 25% increase through marketing in revenue generation.

   iv.            B2B Technology Driven Trends

From ERP integration to the 5G to boost the store’s functionality, a lot is predicted to arrive in 2022. The face of B2B ecommerce is surely going to change with the state of the art technological components. Let’s dig in to find out what is about to happen based on the current scenario.

8. The Continual Growth of Headless Ecommerce

Headless commerce is likely to dominate 2022. It will make your B2B store to showcase a different front end presentation. It will make your store more flexible and progressive. From the marketing point of view particularly SEO, the store will become more optimized and easy to access. It gives more control and ensures to build a smooth customer journey.

9. 5G

As you know the use of Artificial intelligence, augmented reality and IoT is predicted to grow in 2022, with the utilization of 5G you will be able to make your store more progressive and responsive. You can ensure improved machine learning integration with a seamless functionality. Additionally, by using an annotation tool to train any data you have for AI.

10. Drone Delivery- A Newer Trend To Innovation

Drone delivery is predicted to be a game changer in the coming year. For local deliveries, it will increase the practices of social distancing and give a safer way to business to interact with their customers. Many industries giants like FedEx are shifting towards practicing drone delivery while others like eWorldTrade are about to hop into this bandwagon soon.

11. The Rise of Voice shopping

When it comes to convenience, voice search is never overlooked. In the year 2022, the count of voice shoppers is predicted to grow up to 55%. This makes a most important trend. Amazon’s Echo has contributed to the rise in the trend. However, now you have to pay attention to more mainstream products that do not involve much of the visuals to do the search.

Which is the current trend in B2B e-commerce?

At present, the B2B ecommerce trends involve customer centric approach, the utilization of content, personalized approach, targeted marketing and the use of top-notch tools for automation.

Will e-commerce continue to grow in 2021?

The US ecommerce sales are predicted to grow up to 17% in 2021 where the ecommerce industry is said to become the largest one.

How big is the B2B e-commerce market?

The B2B marketplace globally have crossed USD 6.64 trillion in 2020 which is now likely to reach a market size value of about USD 7.72 trillion, as per the latest report.

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