Milka Chocolate

Milk chocolate is a solid chocolate confectionery containing cocoa, sugar and milk. Chocolate was originally sold and consumed as a beverage in pre-Columbian times, and upon its introduction to Western Europe. Milka is made with powdered milk, compared with the famous 'glass and a half' of fresh milk in every half-pound of Dairy Milk, and is widely considered an inferior product by chocolate connoisseurs. Kraft's campaign includes supermarket discounting of Milka and adverts featuring Alpine cows