Alkalization occurs when the beans are flushed with a potassium solution before or after pulverization. the washing changes the from around 5 to 8 which is more neutral. when compare to natural cocoa powder alkalized cocoa powder is darker brown, with reddish understones. It is milder in flavor and mixes with liquids more easily. It has an alkaROM 7-8 , with a fat content of 10-12% . It is often sold in stores alondside other type of baking chocolate and sometimes labeleled as Dutch-process cocoa ir Eurooean style cocoa.